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Back to Leadership team
Matthew Rock Cullen
Matthew Rock Cullen
Chief Strategy Officer
Chief Strategy Officer
Matthew Rock Cullen is a veteran leader in the interactive gaming and digital media industries, with over 25 years of experience launching, scaling, and operating high-growth businesses. He was the founding executive of betPARX, where he built the company from the ground up—growing it to over 145 employees and driving revenues beyond $125 million across five regulated states.
Throughout his career, Matthew has held senior leadership roles at companies such as Flutter/Betfair, RocketPlay, and San Manuel Digital, where he spearheaded market expansions, negotiated strategic partnerships, secured gaming licenses, and led product and technology transformations. He holds active Key gaming licenses in PA, MI, NJ, MD, and OH.
Matthew brings deep expertise in team building, operations, product strategy, business and strategic development, and regulatory compliance—blending entrepreneurial drive with institutional experience to build lasting value in the gaming ecosystem.
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EDGE Markets © 2025
EDGE Boost Deposit accounts held at Cross River Bank, Member FDIC, insured up to $250,000.
Deposit Checking accounts are held with Cross River Bank, Member FDIC . The EDGE Boost Visa Debit Card is a Visa® debit card issued by Cross River Bank, Member FDIC, pursuant to a license from Visa U.S.A. Inc. The EDGE Boost Visa Debit Card is not available to all residents of U.S. territories. For further information, please see our Terms of Service and Cardholder Agreement.
Earn up to 0.5% cash back based on your monthly spend tier. Once you meet the tier threshold, the corresponding cash back rate applies to all eligible purchases in Qualifying Spend Categories: T1: 0.25% cash back for $0-$2,400, T2: 0.30% cash back for $2,500-$24,999, T3: 0.35% cash back for $25,000 - $49,999, T4: 0.40% cash back for $50,000 - $99,999, T5: 0.50% cash back for $100,000+. Terms and Conditions apply.
EDGE Markets will assess your account monthly based on transactions posted by the last day of each calendar statement cycle. Only transactions classified under Qualifying Spend Categories are eligible for the Rewards Program and settled within the said period are eligible for Rewards. Applicable Rewards will be credited to your account in the following month/statement cycle. Please refer to our Additional Terms Regarding Your EDGE Card Benefits in our Terms of Service and Cardholder Agreement for more information.The EDGE Boost VISA debit card can be used at licensed, US-based gaming locations and websites, as well as authorized brick-and-mortar casinos. However, it cannot be used for transactions at offshore or foreign locations. please see our Terms of Service and Cardholder Agreement and CRB Account Agreement.
$25 Deposit Match Offer: New users only. $25 deposit must be confirmed by EDGE Markets' bank before the $25 match is issued. Match funds will be credited the next business day after confirmation, are non-withdrawable, and can only be used to deposit into a betting site. One-time use per user. Offer expires 60 days from 12/31/2025. EDGE Markets reserves the right to modify or cancel this promotion at any time. By participating in this promotion, users agree to these terms and conditions and all other applicable EDGE Markets policies. Any attempt to abuse, manipulate, or circumvent these terms will result in disqualification and potential forfeiture of the promotional match funds. Terms of Service and Cardholder Agreement
Bet with your head, not above it. 21+
Call 1-800-GAMBLER for help.
EDGE Markets © 2025
EDGE Boost Deposit accounts held at Cross River Bank, Member FDIC, insured up to $250,000.
Deposit Checking accounts are held with Cross River Bank, Member FDIC . The EDGE Boost Visa Debit Card is a Visa® debit card issued by Cross River Bank, Member FDIC, pursuant to a license from Visa U.S.A. Inc. The EDGE Boost Visa Debit Card is not available to all residents of U.S. territories. For further information, please see our Terms of Service and Cardholder Agreement.
Earn up to 0.5% cash back based on your monthly spend tier. Once you meet the tier threshold, the corresponding cash back rate applies to all eligible purchases in Qualifying Spend Categories: T1: 0.25% cash back for $0-$2,400, T2: 0.30% cash back for $2,500-$24,999, T3: 0.35% cash back for $25,000 - $49,999, T4: 0.40% cash back for $50,000 - $99,999, T5: 0.50% cash back for $100,000+. Terms and Conditions apply.
EDGE Markets will assess your account monthly based on transactions posted by the last day of each calendar statement cycle. Only transactions classified under Qualifying Spend Categories are eligible for the Rewards Program and settled within the said period are eligible for Rewards. Applicable Rewards will be credited to your account in the following month/statement cycle. Please refer to our Additional Terms Regarding Your EDGE Card Benefits in our Terms of Service and Cardholder Agreement for more information.The EDGE Boost VISA debit card can be used at licensed, US-based gaming locations and websites, as well as authorized brick-and-mortar casinos. However, it cannot be used for transactions at offshore or foreign locations. please see our Terms of Service and Cardholder Agreement and CRB Account Agreement.
$25 Deposit Match Offer: New users only. $25 deposit must be confirmed by EDGE Markets' bank before the $25 match is issued. Match funds will be credited the next business day after confirmation, are non-withdrawable, and can only be used to deposit into a betting site. One-time use per user. Offer expires 60 days from 12/31/2025. EDGE Markets reserves the right to modify or cancel this promotion at any time. By participating in this promotion, users agree to these terms and conditions and all other applicable EDGE Markets policies. Any attempt to abuse, manipulate, or circumvent these terms will result in disqualification and potential forfeiture of the promotional match funds. Terms of Service and Cardholder Agreement
Bet with your head, not above it. 21+
Call 1-800-GAMBLER for help.
EDGE Markets © 2025
EDGE Boost Deposit accounts held at Cross River Bank, Member FDIC, insured up to $250,000.
Deposit Checking accounts are held with Cross River Bank, Member FDIC . The EDGE Boost Visa Debit Card is a Visa® debit card issued by Cross River Bank, Member FDIC, pursuant to a license from Visa U.S.A. Inc. The EDGE Boost Visa Debit Card is not available to all residents of U.S. territories. For further information, please see our Terms of Service and Cardholder Agreement.
Earn up to 0.5% cash back based on your monthly spend tier. Once you meet the tier threshold, the corresponding cash back rate applies to all eligible purchases in Qualifying Spend Categories: T1: 0.25% cash back for $0-$2,400, T2: 0.30% cash back for $2,500-$24,999, T3: 0.35% cash back for $25,000 - $49,999, T4: 0.40% cash back for $50,000 - $99,999, T5: 0.50% cash back for $100,000+. Terms and Conditions apply.
EDGE Markets will assess your account monthly based on transactions posted by the last day of each calendar statement cycle. Only transactions classified under Qualifying Spend Categories are eligible for the Rewards Program and settled within the said period are eligible for Rewards. Applicable Rewards will be credited to your account in the following month/statement cycle. Please refer to our Additional Terms Regarding Your EDGE Card Benefits in our Terms of Service and Cardholder Agreement for more information.The EDGE Boost VISA debit card can be used at licensed, US-based gaming locations and websites, as well as authorized brick-and-mortar casinos. However, it cannot be used for transactions at offshore or foreign locations. please see our Terms of Service and Cardholder Agreement and CRB Account Agreement.
$25 Deposit Match Offer: New users only. $25 deposit must be confirmed by EDGE Markets' bank before the $25 match is issued. Match funds will be credited the next business day after confirmation, are non-withdrawable, and can only be used to deposit into a betting site. One-time use per user. Offer expires 60 days from 12/31/2025. EDGE Markets reserves the right to modify or cancel this promotion at any time. By participating in this promotion, users agree to these terms and conditions and all other applicable EDGE Markets policies. Any attempt to abuse, manipulate, or circumvent these terms will result in disqualification and potential forfeiture of the promotional match funds. Terms of Service and Cardholder Agreement